Your margin isn't being lost in one place.
By Ant Finch · July 24, 2026 · Curated by George's Blog
Your margin isn't being lost in one place.
That's what makes it so hard to fix.
It's lost in small amounts, across multiple parts of the business, in ways that individually feel manageable.
A Coop commitment that's 2% higher than it should be.
A chargeback rate that's been accepted as normal for 18 months. Ad spend running on three ASINs that can't support the cost of it.
A cost price reduction agreed in AVN that nobody modelled properly. CRaP risk building quietly on key products.
None of these feel like an issue on its own.
But together they create a business where margin never quite lands where it should, regardless of how well everything else is running.
The vendors who fix this aren't doing one big thing differently.
They're doing five small things properly, and they started by building a clear picture of where the margin is actually going before trying to fix any of it.
Which of these is happening in your business right now?
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🚀 I help Amazon vendors increase their margins by 5-20% in 90 days.