"How do I get more sales but send fewer samples?" Euka AI just solved that Saved

By Paul Harvey · November 14, 2026 · Curated by George's Blog

"How do I get more sales but send fewer samples?"

Euka AI just solved that

Saved us over $50k in samples

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For years the industry ran a shotgun approach. Send out as many samples as possible and hope some convert. We moved to a sniper approach: pick the best affiliates and coach them. It works, but it's slow and you need a team to run it.

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This week that changed.

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Euka AI now scores every sample request before you approve it. The score is built on how each creator has actually sold, across every brand on the platform. That data doesn't exist anywhere else.

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I'm always doubtful of claims like this. Downright rude about them, some would say. I only trust the data. So I tested it on 13 of our brands.

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It also showed me roughly $50K in sales we missed in six weeks, because our samples went to the wrong creators.

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That one hurt.

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I broke it down in my newsletter: what the score actually measures, how each tier sold, the shop where we got it wrong, and the 3 rules we now run our sample queue by.

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This one feature is the difference between success and failure on TikTok Shop

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#TikTokShop #AmazonSellers #Ecommerce

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