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By Snehil Shreya · September 22, 2025 · Curated by George's Blog
One of the biggest challenges with managing large Amazon accounts is spotting what went wrong when performance drops, Its takes time to uderstand which ASINs are causing the problem, you dig through reports, compare dates and by the time you find the issue, you have already lost momentum.
That is where Amazon’s new performance alerts come in handy. You can now set alerts on your key ASINs and track them day over day, week over week, or month over month. Up to 10 ASINs can be monitored, with 5 alerts per group. If one of your products starts dropping, you get notified immediately.
For me, this is something worth testing on top performing ASINs. You get the signal right when performance shifts, so you can act fast.
This feels like a small feature, but for advertisers who handle large catalogs, it can save a lot of time and prevent lost sales.
#amazon #amazonads #amazonppc #amazonadvertising