Headed to Cannes for the first time!

By Joe Shelerud · June 18, 2026 · Curated by George's Blog

Headed to Cannes for the first time!

This comes as no surprise to those who know me, but I was forced to do some shopping ahead of this trip. My standard uniform of jeans, a blue shirt, and running shoes apparently isn't very South of France.

Wardrobe adjustments aside, I'm excited to spend the week learning, connecting, and seeing where the future of advertising, commerce, and technology is headed.

If you're heading to Cannes too, I'd love to connect - looking forward to some great conversations!

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