๐ฅ๐ฅ I optimized an entire Amazon PPC account in 30 minutes. (This normally take
By Anthony Nguyen ๐ข ยท May 20, 2026 ยท Curated by George's Blog
๐ฅ๐ฅ I optimized an entire Amazon PPC account in 30 minutes. (This normally takes half a day to a full day)
Here's exactly what I did for a brand I'm working with, using our AI-powered MCP tool (currently in beta):
โ 1. Applied High Interest SP Audience targeting across all campaigns.
โ 2. Assigned every orphaned campaign to portfolios and bulk-renamed them all.
โ 3. Paused ~2,500 campaigns โ only ~300 were actually making an impact.
โ 4. Optimized placement modifiers using real CVR data:
โธ TOS CVR: 29.5% โ set modifier to 100%
โธ ROS CVR: 19.2% โ set modifier to 67%
โธ PP CVR: 13.9% โ killed it. Set to 0% (Previously PP was set to 20-80%. That spend was bleeding money).
โ 5. Switched all campaigns to "down only" bidding โ removed every rule-based and fixed bid strategy.
โ 6. Cut bids 20% on high ACOS targets to bring down CPCs.
โ 7. Paused all Sponsored Display (vCPM) campaigns and branded targets.
โ 8. Created a CATCH ALL campaign and capped max bids at $0.95.
โ 9. Cut budgets on all campaigns running above 60% ACOS (except ranking campaigns).
โ 10. Updated Target ACOS to 30% across all targets.
โ 11. Capped daily spend at $1K to stabilize while changes take effect.
That's not a tweak. That's a full account restructure.
What I expect to happen next:
๐ CPC drops
๐ CTR and CVR go up (thanks to placement optimization)
๐ ACOS improves
๐ Organic rank builds (TOS sales send the strongest ranking signals)
๐ Profit increases โ even if total sales dip slightly from cutting unprofitable spend
What used to take half a day of pulling reports, cross-referencing placement data, and manually updating campaigns one by one?
30 minutes. With AI doing the heavy lifting.
This is what we're building at AdsCrafted MCP, an AI copilot that doesn't just pull reports. It makes the changes for you.
We're currently in beta. If you're an Amazon seller or agency managing ad spend and want early access, drop a comment or DM me.