Did you know that, when done well, affiliate marketing can drive an incremental
By Laura Meyer · March 17, 2026 · Curated by George's Blog
Did you know that, when done well, affiliate marketing can drive an incremental 10% lift in Amazon revenue?
And that’s only what’s directly attributed.
That doesn’t even capture the customers who discover your product through an affiliate article, post, or reel and then searched for your brand on Amazon (or elsewhere) to purchase later.
But scaling affiliate isn’t just about positioning your product well for customers. It’s also about positioning your brand and partnership effectively with creators, so they choose to feature your product over the many others competing for their attention.
Join Shep McAllister and me as we talk with top Amazon creators about what’s working right now and how brands can set themselves up for success during major tentpole moments like Prime Day (which is now rumored to be earlier than in the past years)
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