The Wire · Advertising · October 29, 2026
Early spending and creative refreshes key to Black Friday advertising success, says Lebesgue
“The company’s latest BFCM Advertising Benchmark Report found that the cost of reaching shoppers on Meta rose by 51% during Black Friday Cyber Monday (BFCM) week compared with September.” — InternetRetailing
Reported by InternetRetailing. Relevance 71 of 100 for Amazon sellers.