❄️ 2026 HOLIDAY WALMART PDP FINALISTS: We just announced the Amazon US, UK and C

By Chrisaperry · November 10, 2026 · Curated by George's Blog

❄️ 2026 HOLIDAY WALMART PDP FINALISTS: We just announced the Amazon US, UK and Canada PDP Finalists earlier today, and we're honored to recognize our shortlist of 10 Walmart US PDP Finalists:

WALMART US FINALISTS

🛒 Scotch by 3M

🛒 Aquaphor by Beiersdorf

🛒 Colgate by Colgate-Palmolive

🛒 Tom's of Maine by Colgate-Palmolive

🛒 Optimum by Glanbia

🛒 Motrin by Kenvue

🛒 Dulcolax by Opella

🛒 Unisom by Opella

🛒 Enfamil by Reckitt

🛒 V8 by The Campbell's Company

Well also recognize our finalists at Target shortly today.

🎩 Our hats are off to the amazing brand and agency teams behind these PDPs!

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⁉️ NEXT STEPS? Our panel of amazing industry expert judges are now reviewing the PDP finalists to select the top best-in-class PDP Award winners by retailer.

Huge thanks my fellow 2026 Holiday jury members: Lauren Livak Gilbert, Jehan Hamedi, Todd Hassenfelt, Oliver Bradley, Amanda Wolff, Dale Calvert and Oskar Kaszubski!

Thanks to our awards partners at The Digital Shelf Institute, Vizit, Neem, Montclairity and firstmovr!

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🗓️ AWARDS & INSIGHTS? Join our 2026 Holiday Awards & Insights Summit THIS Thursday, Nov 12 where we'll announce the Best-In-Class PDPs selected from our finalists, but also discuss WHY they're winning, which categories are winning vs. others and how your PDPs can be best-in-class, too!

👉 Register for FREE today: https://lnkd.in/g--N2w7g

🎁 Anyone who registers will also receive our ENDCAPS™ 2026 Holiday PDP Playbook with the latest best practices, examples and levers you can pull to take your PDPs to the next level.

Even the PDP finalists, awesome as they are, have things they can do better too.

The best leaders are learners. Let's learn together!

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🎉And don't worry if you missed it. Your moment will return with upcoming awards programs in 2027!

#ecommerce #digitalcommerce #omnichannel #retail #digitalshelf #pdp #amazon #cpg #ENDCAPS

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