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By Max Sigurdson-Scott · July 22, 2025 · Curated by George's Blog
Amazon's never been easier. Because everyone's phoning it in.
Here’s the secret to winning in 2025:
Care.
That’s it. Just care more than the next guy. Because most sellers? They’ve tapped out. They’re doing the bare minimum and wondering why they suck.
They're saying: "Oooh, maybe I should look at some Crypto!! DUHHHHHHHH"
Below is a list of ALL the things I personally did before I started to actually CARE.
• I used to overspend on freight, miss restocks, and blame the supplier. I didn’t care enough to learn logistics.
• I handed off all my PPC to a $6/hr VA. I didn’t care enough to understand it myself.
• I tweaked the color on a generic product and told myself I was innovating.
• I wrote copy without thinking about what my customer actually needed to hear. Just what sounded “good” to me.
• I reused old inserts with a dead QR code. Never even checked if it still worked.
• I skimmed the rules and acted surprised when I got suspended.
• I never split-tested anything (image/copy/price).
• I launched a product that looked like everyone else’s. I had no clue why anyone would buy mine vs. a competitor.
• I complained about saturation in the market.
• I whined about fees.
• I let ChatGPT write my bullets. Never read them. Never edited. Just copy-paste and publish.
• I had no email list, no site, no off-Amazon presence. And I wondered why no one remembered my brand.
Sound familiar?
Nobody’s trying.
Nobody’s digging.
Nobody’s obsessed with making it actually good.
Which is why the bar is on the floor.
Want to win? Just give a damn.
Amazon’s not saturated.
It’s just full of people who don’t care.
This speak to you? Start caring by reading the Selling from the Beach Newsletter: https://lnkd.in/gbgawdKQ