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By Prem Gupta · November 17, 2025 · Curated by George's Blog
If you’re looking for a new job related to Amazon Ads, this is for you.
Over the last 12 to 18 months, Amazon Ads has changed completely. If you only have PPC knowledge and no experience with DSP or AMC, it’s going to be very difficult to get a job in the future. As a candidate, you need to upgrade yourself continuously. Even just going through my LinkedIn posts from the past 6 months will show how rapidly Amazon is updating the platform with hundreds of new features and launches.
When we speak to brands and agencies, almost everyone is looking for someone who can manage all three: PPC, DSP and AMC, or at least someone who understands all 3 at a foundational level. They also expect candidates to be up to date with the latest industry features.
You already have learning materials available for free across multiple platforms, and you have AI tools to support your learning. With this level of access, if you still are not upgrading yourself, the journey ahead will be very challenging.
Even SP, SB and SD ads today are very different from how they were two to three years ago. There are far more features, controls and levers to optimize. You must keep learning to position yourself as a strong candidate. If you have not worked with certain tools or software, start learning through YouTube or other online resources.
At Pare, we are trying to build a community of top candidates who are eager to learn, grow and move to the next phase of their careers.
#amazon #amazonadvertising #amazonads