The Wire · Advertising · October 6, 2026
“Amazon Ads said on Sept. 30 that videos lasting 15 seconds or less can now start in full-screen mode on supported devices, with the sound muted.” — TechRepublic
Reported by TechRepublic. Relevance 77 of 100 for Amazon sellers.
“Speaking at the e4m Real Time Programmatic Advertising Conference 2026, Ankur Rathi, Head, Amazon DSP, Amazon Ads, said AI tools aim to solve problems marketers have battled for years: wastage, efficiency, creative and measurement, now compounded by brand safety, security, and choice.” — Exchange4Media
“At Amazon unBoxed 2026, Amazon Ads Agent and DVA+ simplify programmatic ads across streaming, video, display, and audio using AI.” — portada-online.com
“Amazon has unified DSP and Sponsored Ads into Ads Agent and has introduced DVA+, with new AI capabilities to create and optimize campaigns.” — Marketing4eCommerce