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By Dorian Gorski · March 25, 2025 · Curated by George's Blog

The crazy thing about AI images is this... 👇 We use AI heavily at Unit 6 these days for pretty much every stage of workflow. But there is one thing it still can't do well - recreating the product's physical appearance. That's why photography still is and for some time will be a crucial tool for creating high-converting content on Amazon and beyond. Yes, some tools can generate backgrounds and enhance images, but you must start with something good. Our entire content strategy has always been based on good photography. Design and copy elements are the secondary tools that enhance the messaging. If you want good content, start with excellent images! Sometimes, they can sell the product on its own... Sample of our photography strategy for ion8

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