the girls are starting group accounts, and they're growing faster than most solo

By Prettylittlemarketer · September 29, 2026 · Curated by George's Blog

the girls are starting group accounts, and they're growing faster than most solo creators ever manage 👀

@4inthe5 post their lives across New York, @thefashionfourcast drop a new outfit episode every Saturday and @eri.gyalz travel as a collective.

each one has a handful of friends behind a single handle, and the feeds run like your favourite tv show (!!)

let's chat below: do you think group accounts will be the next big format, is short-form just late to the trend or the format just another fleeting moment?

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