International expansion isn’t about selling everywhere.
By willhaire · September 19, 2026 · Curated by George's Blog
International expansion isn’t about selling everywhere.
⤷ It’s about knowing where and how to expand.
► The first step is understanding the market.
That means analyzing your data, researching demand, and identifying which products are most likely to resonate in each market.
► Then comes compliance.
From product requirements to sales tax and VAT, getting the compliance strategy right early can make the real difference.
In this episode of Selling on Giants with Andy G Hooper, we discuss a practical framework for evaluating new markets, identifying the right opportunities, and building the compliance strategy before you expand.
🎙️ Watch the full episode to hear the complete approach.
https://lnkd.in/epwgyg3G