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By Daniela Anavitarte Bolzmann ⚡ · June 17, 2025 · Curated by George's Blog
🚀 20 minutes to transform an Amazon listing? Yep, that's all it takes.
I stumbled upon Yolélé , a fantastic West African food brand, in one of Jordan Buckner's latest Joyful Co boxes release.
Their Fonio product? S-T-U-N-N-I-N-G on their website.
But their Amazon main image? Let's just say it needed some love.
Here's what I did in those 20 minutes:
âś… Whipped up new main image options with our AI tool
âś… Created variations showcasing key benefits (5-minute prep, serves 6, microwaveable)
âś… Ran a quick ProductPinion poll for consumer preference
The results? Mind-blowing.
The winner - a spoon and product shot combo - crushed the original. We're talking 43% vs 6% here, folks.
Now, here's the plan:
1. Launch the winning image ASAP to boost that CTR
2. Run the runner-up in a Manage experiment for even more optimization
3. Iterate and merge the winners into one killer main image that pairs "convenience" and "movement"
This is why we test. Small tweaks to your main image can skyrocket your Amazon performance.
đź“ŤWant your brand to be next? Drop your Amazon link in the comments. I'll pick a few for free main image makeovers.
đź“Ťđź“ŤPS - Comment "swipe" for a main image swipe file packed with stellar examples.