Good Copy Sells... 👇


This post is not about this pillow...

Did you know that all big advertising agencies start with copy and only after that, they come up with concepts for content and execute them?

Why?

Because concepts should be quick and plenty - do not waste money and burn cash by asking your designers to come up with a strategy for content. IT'S NOT THEIR JOB!

High-converting ads and content is pretty simple and it starts with clear and attention-grabbing copy. You slap on it a good image that conveys the message and viola!

Start with a brief, pass it onto the copywriter, and only then to the design team. Thank me later!