Sponsored TV to Brand Store (including subpages)! Has anyone tested this out with strong results? Very excited about this rollout as we manage a few brands where the category essentially is our "brand defense..." i.e. sports apparel, watercraft, etc. where customer search intent is largely specific to category terms vs. branded terms ("tissues" as an example), so makes a ton of sense to test branding video creatives with traffic being pushed to a Store page!

Shoutout to Nick Amos for letting me steal this find for content purposes 😄