Your main image needs a wingman.

And I know just the guy.

Your packaging.

Choosing between product shots and packaging ?
Literally the equivalent of picking which leg to stand on

You need both working together.

Here’s why the product + packaging dominates ↓

✓ Context creates confidence
☐ Shoppers need to answer two questions:
- “Is this the right item?” (product)
- “What exactly am I getting?” (packaging)
☐ Show the product beside its box to:
- Prove scale/size
- Display included accessories
- Reveal quantity (think multipacks)

✓ Brand trust multiplied
☐ Packaging in the frame = instant authenticity stamp.
☐ But position it as the Robin to your product’s Batman:
- Keep product at 70% of the frame
- Angle packaging behind/partially cropped
- Make branding visible but not dominant
- (Your logo wants to whisper, not scream)

✓ Mobile-first storytelling
☐ Use the left 30% of your image for strategic packaging peeks:
- “3-Pack” visible on toothpaste boxes
- “Wireless Charger Included” on phone cases
- Certification badges (USDA Organic, ETL)

✓ The counterfeit killer
☐ Branded products? This combo:
- Reduces “fake item” suspicions
- Shows official UPC placement
- Proves you’re an authorized seller
(84% of shoppers check packaging details before clicking)

Top brands using this hybrid approach see:
⟡ 19% CTR lift vs packaging-only
⟡ 12% higher conversions vs product-only
⟡ 35% fewer “item not as described” claims

3 Simple Steps:
⌾ Lay product diagonally across frame
⌾ Position packaging behind at 30% opacity
⌾ Add subtle shadow between them for depth

Pro move → Use packaging color to contrast product tones.
⤷ Red box behind white headphones? Chef’s kiss.