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Jun 24, 2024 12:00AM

Prime Day announcement impacts are immediate: ACOS up, CVR down. Advertisers must monitor these trends and plan strategies carefully for Prime Day success.

Prem Gupta | Link to post

➡️Following yesterday's Prime Day announcement, you can already see the impact on almost all accounts. ACOS has increased across markets, and CVR has decreased.

➡️This shift within 24 hours of the Prime Day announcement highlights how monumental the event is.

➡️As an advertiser, you need to closely monitor these trends, as they will shape your Prime Day strategy. Careful planning and execution of strategies are crucial.

#primeday #amazon #amazonadvertising #amazonads

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