Losing a customer hurts and costs money.
Now brands can preemptively entice and re-engage customers by using segmented groups BEFORE they lose them forever
Here's how:
Go to Brand Analytics - Customer Loyalty Analytics - Segment View. From there create a promotion for your declining Top Tier customers.
The signals that determine a declining customer are predictive based on price, engagement, Prime membership, Subscribe and Save enrollment, browsing behavior, add-to-carts, detail page views, post- purchase information, average review rating, historical purchases, and many others.
Don't sleep on this option to keep your customers coming back!
#dataanalytics #LTV #amazonseller