🚨 Groundbreaking Amazon Data 📢
I have received heat in the past for claiming that an optimized Amazon Store results in your average order value going up 25-40%.
Thanks to Mansour Norouzi's case study data a few weeks ago, the case is closed.
Mansour saw his Amazon Store achieve a 25.5% higher average order value AND a nearly 30% increase in average units per order.
💡 TRANSLATION: Your Amazon Store design matters. Like a lot. Ultimately, it means that Amazon customers are significantly more engaged resulting in stronger buying decisions.
You can put it another way. When you deliver on your brand story, you develop "psychological trust" with customers. This is how you win on Amazon. The days of rebranding existing products with little to no innovation are over. The future is delicious branding.
So, the next time you find yourself doubting the investment to update your media assets, simply slap yourself, read this post again, and stay focused.
If you need some inspiration for the level of Amazon store design I'm referencing, see the images below and check out the portfolios of the GOATs Jason Landro and Daniela Anavitarte Bolzmann âš¡. I promise you that you will walk away inspired.
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P.S.
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