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🚀Noctis to release a Public API for Advanced AMC Analytics and AI-Powered Code Generation🚀

Hey AMC Fam!

I'm thrilled that the Noctis team has taken a significant leap forward in the realm of Amazon Marketing Cloud (AMC) analytics and AI-driven solutions. Next week, we're launching our public API that integrates our proprietary large language model (LLM) to revolutionize how agencies and AMC tool providers access and utilize generative AI. Any AMC user can access this.

Our target customers are those agencies already equipped with AMC dashboards, seeking to elevate their analytics prowess, or AMC tool providers aspiring to add a cutting-edge generative AI layer to their existing stack. This API isn't just a tool; it's a game-changer in approaching AMC queries and code generation.

🚀 Ease of Use: The Noctis API stands out for its simplicity and user-friendliness. It's designed to be intuitive, ensuring that coding is no longer a barrier to harnessing the power of AMC data.

🔒 Privacy-Focused: We value your client's privacy. Our API doesn’t require or store any sensitive client data, maintaining confidentiality with only the chat history being saved.

📊 Benchmarked Excellence: In a head-to-head comparison with OpenAI's GPT Agent, Noctis's LLM demonstrated superior performance, particularly in AMC-specific contexts. Here's a glimpse of the test results (based on the AMC certification exams):  
- Text Questions: Noctis scored a perfect 100% against GPT's 84%.  
- SQL Queries: A staggering difference with Noctis achieving 85% compared to GPT's 38%.

🧠 Tailored for AMC: Unlike general-purpose models, our LLM understands the intricacies of AMC SQL format, ensuring accurate syntax and faster responses. From understanding complex queries like "write sql for total purchases made based on the customers' location" to more straightforward text-based questions, Noctis outperformed consistently, proving its tailored effectiveness for AMC.

This launch isn't just about a new product; it's about transforming how agencies and AMC tool providers leverage AI for data analytics. Embrace the future with Noctis and redefine your AMC analytics and AI capabilities.

Stay tuned for more updates next week, and feel free to reach out for a demo or more information!

#Noctis #amc #amazonadvertising #amazonmarketing