🚀 Bringing Your Total ACoS Down from 15% to 10%?
Here’s How to Do It.
If your goal is to lower your TACoS, slashing ad spend without a clear plan won't get you there.
Here's a quick way to find the right cuts:
1️⃣ Calculate Your Goal Ad Spend: Take your total sales and calculate 10% of that. This number is your target ad budget.
2️⃣ Find the Gap: Compare your current ad spend with your goal. The difference is what you need to cut.
3️⃣ Identify the Problem Products: Figure out which products are the biggest contributor to your current high TACOS. (Hint: It's not always the highest spender.)
4️⃣️ Work Backwards from Sales: Start by cutting the ad spend that isn't translating into ad sales. NOT only the ad targets that have the highest ad spend.
This isn’t about random cuts—it’s about making calculated moves to meet your goals with clarity and precision.
Ready to take control of your ad spend?
Let’s make it happen.