🚨 New and Notable: FANTASTIC Amazon Stores Landing Page ⬇️
How do you launch a product in a highly competitive category?

Take notes from the Crest playbook.

🔶 Invest in an incredible PDP
🔶 Dominate top of search for your category
🔶 Drive awareness BEFORE the product is even live
🔶 Maximize opportunity with both video and custom images
🔶 Create an incredibly informative and eye catching landing page
🔶 Lean into DSP and AMC to curate your creative and audience targeting alignment

I asked my creative expert and friend, Dayexi Tomko, what her thoughts were on the landing page and this was her take away 🎙️

"Feels modern and premium which creates a more immersive experience. The current square based modules feel outdated in comparison to this new seamless landing page style layout.

The reason that’s important is because now we have the chance to keep shoppers engaged longer. When browsing feels effortless it can lead to more time spent exploring the brand and ultimately more conversions."

And with that, I have nothing more valuable to add 😎

What are YOUR thoughts??