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Nov 28, 2024 12:00AM

Last-minute BFCM client turned successful through rapid action. A focused approach on product understanding, campaign optimization, and budget management across three marketplaces delivered immediate positive results despite urgent timeline.

Pratyay Amrit | Link to post

๐Ÿš€ ๐—›๐—ผ๐˜„ ๐—ช๐—ฒ ๐—ง๐˜‚๐—ฟ๐—ป๐—ฒ๐—ฑ ๐—ฎ๐—ป ๐—จ๐—ฟ๐—ด๐—ฒ๐—ป๐˜ ๐—ข๐—ป๐—ฏ๐—ผ๐—ฎ๐—ฟ๐—ฑ๐—ถ๐—ป๐—ด ๐—œ๐—ป๐˜๐—ผ ๐—ฎ๐—ป ๐—”๐—บ๐—ฎ๐˜‡๐—ผ๐—ป ๐—ช๐—ถ๐—ป
Just a day or two before BFCM event, we onboarded a new client who needed urgent help. With no time for deep analysis, we had to jump straight into action for their UK, US, and DE marketplaces.
It was a challengeโ€”understanding the focus products, creating new campaigns, and analyzing the old onesโ€”all at the same time when the time was tight. But sometimes, sticking to the basics and executing them well can make all the difference.

๐Ÿ’ก ๐—ž๐—ฒ๐˜† ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐—ถ๐—ฒ๐˜€ ๐—ช๐—ฒ ๐—จ๐˜€๐—ฒ๐—ฑ:
1๏ธโƒฃ Understand the Products: Focused on the top-performing focus products to prioritize efforts.
2๏ธโƒฃ Optimize Old Campaigns: Reviewed and optimized existing campaigns to align with current goals.
3๏ธโƒฃ Launch Missing Campaigns: Strategized and Launched new campaigns to improve visibility and ad placements.
4๏ธโƒฃ Daily Budget Management: Monitored and optimized budgets based on hourly performance data to maximize returns.

๐ŸŽ‰ ๐—ง๐—ต๐—ฒ ๐—ข๐˜‚๐˜๐—ฐ๐—ผ๐—บ๐—ฒ:
From day one, the account started performing better than expected and continues to deliver great results!
Sometimes, quick thinking and sticking to fundamentals are all you need to turn things around.

Whatโ€™s your go-to strategy when time is tight? Letโ€™s share insights!

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