Stop focusing on rank.
Start obsessing over your CTR.
Everyone wants that page 1 ranking.
But guess what?
⤷ Ranking without clicks is useless.
Here’s why CTR (Click-Through Rate) is the most important metric for your Amazon listing:
→ It grabs attention
CTR shows whether your image stops people mid-scroll.
No clicks? No sales. Simple as that.
→ It’s a real-time feedback loop
A high CTR means your image resonates. A low CTR? Time to rethink it.
→ CTR leads to conversions
More clicks mean more people on your listing, which means more sales.
You want that, right?
Here’s how to boost your CTR:
✅ Test your hero images on PickFu.
Don’t skip this. Test, learn, improve.
✅ Show your product in action.
Products in-use outperform plain product shots.
✅ Be relevant.
Does your image align with what people are searching for?
TL;DR: CTR is the key metric for success on Amazon.
Focus on improving it, and you’ll see the results in your sales.
What’s your current CTR, and how confident are you in your images?
⤷ Show off in the comments.