Do you have color variations on your product?

If so, you are probably doing it wrong on Amazon. Here's why 👇

Take a look at the left side:
→ The entire box is filled with the color.
→ It is clear and in your face what color to select.
→ You already know what it is - now you are choosing color.

Take a look at the right side:
→ Forget about pricing, the image showing the color is small.
→ This leads people to have to squint and check.
→ You do not want people to work hard.

Make it easy for shoppers to shop.
↳ Put it CLEARLY in their face their options.

I will be running a PickFu on this today to confirm my hypothesis.

(I am a very data-driven CTR GOAT, good people.)

Stay tuned for the results.
↳ But which of these two compels you to click more?

"It all starts with the click." - Hello Kitty