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Jun 21, 2024 12:00AM

Brands struggle to scale profitably on Amazon due to unit economics and seasonality. Many lack the resources to execute plans effectively.

Jason Landro | Link to post

Most brands we meet with have been struggling to create a scaling plan to grow revenue profitably on Amazon

They struggle to understand their unit economics on ecom

They also struggle with building a scaling plan that factors in unit economics and market/category conditions

Lots of brands find managing seasonality challenging as well

Even if they can figure out how to plan properly

They often lack the bandwidth to execute on the initiatives

An agency like ours already has those frameworks in place

We also have systems and processes to implement them efficiently

I think this is the biggest value you get out of working with us

The alternative for most brands we work with is to build an in-house team

That takes time and even more money

They also start from scratch and don’t have the same tools we do

I’m not saying we are a forever solution for every brand

Rather, it depends where the brand is at in its journey

But there is real value in being able to plug into a system right away

#amazonsellers #amazonvendor #marketingagency

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