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Jun 23, 2023 12:00AM

Amazon's rolled out 3 new 'Amazon's Choice Badge' types. These badges: 'Overall Pick', 'New Arrival Pick', and 'Popular Brand Pick' boost click-through rates, benefiting new arrivals and popular brands. Could be a game-changer for new sellers. Thanks, Yogesh.

Yogesh Kumar

➡️ Post | Profile

🚀 Amazon has introduced a three new "Amazon Choice Badge" namely 🚀 

➡️ Amazon's Choice: Overall Pick
This product is highly rated, well-priced, and available to ship immediately.

➡️ Amazon's Choice: New Arrival Pick
This product was added to Amazon in the last 90 days and is highly rated, well-priced, and available to ship immediately.

➡️ Amazon's Choice: Popular Brand Pick
This brand is popular with other customers and this product is highly rated, well-priced, and available to ship immediately.

➡️ These badges have multiple benefits. Firstly, they significantly enhance the click-through rate (CTR) by multiple times. Secondly, they act as game-changers for newly launched products, highest rated products, and popular brand products.

➡️ The "Amazon's Choice: New Arrival Pick" badge is particularly advantageous for new sellers who invest money during product launches, as it helps them generate a higher CTR.

What's your thoughts on this ??

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