cancel
  • Feed
  • GB Media
  • Resources
  • LinkedIn
  • X
  • AmzDesignKit
  • YouTube

Nov 15, 2024 12:00AM

Amazon Vendor Services offers critical operational value beyond its cost. AVS provides essential functions like promotions, forecasting, and compliance management that protect sales and reduce operational risks. Rather than eliminating AVS, vendors should optimize their investment while maintaining this vital service.

Martin Heubel | Link to post

Before reallocating your AVS budget to an hashtag#Amazon agency or FTE, consider this:

𝗔𝗩𝗦 𝗺𝗮𝘆 𝗯𝗲 𝘁𝗵𝗲 𝘁𝗿𝗮𝗱𝗲 𝘁𝗲𝗿𝗺 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗵𝗶𝗴𝗵𝗲𝘀𝘁 𝗥𝗢𝗜.

Think about it – what other investments give you access to Amazon to:

⛑️ Plan and set up price promotions,
⛑️ Forecast seasonal ordering demand,
⛑️ Resolve compliance-related catalogue suppressions,
⛑️ Access cost-saving initiatives (Direct Import, FTL, etc.),
⛑️ Respond to errors that would otherwise lead to weeks of lost sales?

You might be frustrated with AVS service quality, but it can be a lifeline if Amazon blocks your catalogue overnight.

So instead of removing AVS, reduce your investment exposure in your annual vendor negotiation instead.

This still leaves budget for additional headcount or agency support.

---

Have you found Amazon's Vendor Service worth the investment?

Join the discussion in the comments!

Content Image
0 0