🚨 Amazon LISTENED! 🎉

They might not listen to sellers when it comes to Seller Support but they sure do like saying yes to sellers for requests that improve CTR and long-term growth!

Today, I'm pleased to announce two colossal changes to coupons.

1. 1st time Subscribe & Save customers:

-If you look at the first picture below, you will see a slight change from past Subscribe & Save coupons. This one says "first." This has multiple implications.

-This serves as a traditional "hook" to get people to buy once and then make repeat purchases.

-All future Subscribe & Save orders won't need additional ad spend. Hurray!

-Added BONUS: A metric that brand owners are always trying to improve is their "new to brand first order Subscribe & Save." This is a steroid injection for this metric. Happy days!

-The future of Amazon is the long-term growth of your brand and this is yet another tool in your arsenal to make that happen more efficiently.

2. No more stacked coupons!

-I hate expensive mistakes and I know you do too. One that has plagued sellers is seeing customers stack coupons on top of each other.

-Thanks to a new tool called "Stacked Promotions Enablement" you can now choose to stack coupons, percentage off, or buy one get one promotions.

-This will be insanely useful for protecting yourself during high-volume days like Prime Day.

-A word of warning: Amazon will not refund you for selecting "allow stacking." You have total control now.

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P.S.

🚀Join over 20,000 brand owners like Simple Modern and HexClad who are soaring to new revenue records while everyone else is asleep at the wheel.

Join the club here: https://lnkd.in/gvXshqgM