Breaking: Brand Tailored Promotions has a new feature and new UI
Complementary Products Remarketing is the New feature we saw pop up for the first time today
Wouldn't hold my breath on the impact to this, but Amazon has run out of space for PPC so they are pushing more and more off site traffic
Remarketing is advertising to customers often OFF Amazon and reminding them to come back and look at where they left off
Remarketing a similar product would be like, "Hey you looked at socks, check out these other socks you might like"