Is Amazon Secretly Tracking Consumers?

A new lawsuit claims Amazon embedded tracking codes in third-party apps to collect sensitive geolocation data—without user consent.

If true, Amazon may have gathered personal details like shopping habits, health concerns, and even religious affiliations through its Amazon Ads SDK. This could lead to regulatory fallout affecting both advertising and seller strategies.

Key Takeaways:
👉 Amazon Ads SDK allegedly used for tracking
👉 Potential regulatory impact for sellers
👉 Consumer data collection under fire
👉 More legal trouble ahead for Amazon

While Amazon may argue users consented, who actually reads app agreements? And if companies collect data, hackers can steal it.

If this lawsuit holds, expect stricter privacy rules that could reshape seller strategies. What do you think—just another lawsuit, or a major shift coming? 🔥

Full News: https://amazonseller.school/amazon-news-legal-battles-marketplace-shifts-seller-strategies-you-need-to-know/