🚨 Amazon Raises Fees AGAIN 🚨
Shocked, I tell you! Amazon raised its seller fees again, but this time it's not your FBA fees. It's your coupon fees.
I know, their greed knows no bounds, but it's their arena, and we are simply humble participants.
It's time to adapt or die.
Amazon's old coupon fee system was ultra simple. $0.60 per redemption. Easy enough.
Now? A little more complicated and WAY more expensive.
Now there is a $5 upfront fee AND a 2.5% fee of each coupon sale.
No, you don't need glasses. You read that right.
Some napkin math. Let's say you run a coupon that generates $10,000 in sales.
Your fee will now be: $255 ($5 + $250 variable fee)
Expect more of this from Amazon. They won't stop this behavior until they truly feel threatened by a competitor.
As always, my advice is to test, test, then test some more. Whether or not a coupon is worthwhile will depend on your product and ROI metrics. You must be smart and not run these blindly anymore.