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Sep 16, 2024 12:00AM

AI images revolutionize design and marketing processes. They offer quick iteration, faster concept testing, and cost-effective prototyping. This shift allows brands to test ideas rapidly before investing in professional photoshoots for final assets.

Daniela Anavitarte Bolzmann | Link to post

🚨When people say AI images are a Game-changer...

These examples are what they mean.

We’ve been exploring AI images in our designs.

They are especially great when clients don’t have lifestyle images ready for us to use.

And Yes, I'll admit 6 fingered humans still happen but there has been rapid progress with AI images.

Particularly of product in use type shots with realistic humans in natural settings.

Then vs Now:
• Weeks for photoshoots ➡️ Days for AI images
• Limited scenes ➡️ Endless customization

The Benefits for Design:
• Quick iteration
• Faster concept testing
• Cost-effective prototyping

Photoshoots aren't obsolete, but evolving.

I predict brand spending will shift to:
↳Using AI to test concepts
↳Prove content resonates
↳Last, invest in pro shoots for final assets to replace AI assets

The future: AI speed + Pro quality

Are you embracing this marketing revolution?


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