NEW AMAZON FEATURE 🚨 Amazon will now show estimated receiving times, by fulfill
By Jon Derkits · November 13, 2026 · Curated by George's Blog
NEW AMAZON FEATURE 🚨
Amazon will now show estimated receiving times, by fulfillment center destination, for inbound FBA shipments.
For context...
For many years, re-routing FBA shipments based on estimated receiving times was my "secret sauce" to maintaining 98%+ in-stock rates. There were a couple under-the-radar third-party software tools that would track receiving times by FC, and I leaned on them heavily.
The "alpha" that came from this strategy was reduced when Amazon launched its Inbound Placement Fee program, but there were still opportunities to optimize within regions if you had the right Amazon Freight contacts.
Now, the receiving time data is public, and for all brands/sellers to see.
I hope that they use it.