Most rank trackers have a quiet problem: the keyword list gets set up once and t
By Alexanderswade · November 10, 2026 · Curated by George's Blog
Most rank trackers have a quiet problem: the keyword list gets set up once and then nobody touches it for months.
Meanwhile, Search Query Performance keeps showing where shoppers actually find and buy your product. Those two rarely talk to each other.
So we built Exposure into the SYNQ app.
It combines SQP, organic ranks and PPC data in one view and groups search terms into semantic clusters. Instead of scrolling through 400 single keywords, you see how you’re doing in each cluster, week over week or month over month. For every keyword you get demand, clicks, purchases and your organic rank side by side.
The newest part is my favourite:
SYNQ now checks which high-priority keywords you’re not tracking yet. That means real search volume, actual clicks in the last 12 weeks, and not already in your tracker.
One click pushes them via API straight into the right product tracker in SoldScope.
It also works within your tracking budget per product. If only 2 keywords meet the bar, it suggests 2. No filling slots for the sake of it.
Ranks then flow back from SoldScope into SYNQ, so demand, clusters, tracking and ranks all live in the same place.
For anyone running Amazon accounts across multiple brands, this used to be a recurring spreadsheet job. Now it takes a couple of minutes.
Happy to walk any agency team through it. Just send me a DM.