ROAS looks great. But are you actually acquiring new customers? Sreenath Reddy a

By Amazon Ads Partners · October 14, 2026 · Curated by George's Blog

ROAS looks great. But are you actually acquiring new customers?

Sreenath Reddy at Intentwise breaks down what changes now that Full-Funnel Campaigns, announced at unBoxed, bring coordinated full-funnel strategy to self-service advertisers.

▶️ Learn more in the full interview.

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