An energy drink that cannot even wake up a phone screen.
By Oliver Bradley · September 22, 2026 · Curated by George's Blog
An energy drink that cannot even wake up a phone screen.
Zero contrast. Zero punch.
Shoppers scroll past on Tesco, Target, and Amazon in 400 milliseconds. If your pack does not pop in that split second, you simply do not exist.
Instead, this pack whimpers in pink. A hot pink mess of an unintended camouflage job.
Someone clearly approved this on a 32-inch studio monitor under gallery lighting, then launched it straight onto a 6-inch mobile screen where nobody can read the variant.
Glance-readability testing? Clearly left off the launch checklist.
UNREADABLE IS UNBUYABLE.
Are your mobile hero images built to stop the thumb, or are you just hoping shoppers squint?