Started playing with the tools I built within Claude a few months back. Instant

By Brett Bohannon · April 23, 2026 · Curated by George's Blog

Started playing with the tools I built within Claude a few months back.

Instant aha moment. When they all talked to each other, one question ran the full workflow in a single swoop — sales diagnosis, ad audit, catalog check, all at once.

But it was SLOW. I had to micromanage which tool to call. Chat got bloated. Not usable.

So I built Helm. 🚢

One endpoint. Multi-tool orchestration server-side. ~2 second answers that combine ads, sales, catalog, market, and competitors. No UI.

The part I'm most proud of: it's not just cluade guessing.

There's a skill layer baked in — 10 years of running Amazon brands turned into the actual diagnostic questions I ask, the playbooks I use, and fallback benchmarks pulled from Pacvue / Skai / industry reports.

And you can make it yours: setup_brand stores your ACoS target, TACoS, margin, growth phase — Helm compares against YOUR goals, not generic averages.

→ Could you wire this yourself? Yeah. But you'd need separate access to 5+ tools

→ Helm is per-query pricing, everything included. First in this market

→ Already using Intentwise, Adlabs, or another MCP? BYO — your queries are free, your data stays on your dashboard

→ Native Amazon SP-API + Ads data coming soon via Mixshift

Launching today - 🔗 below

Who wants to stress test it? 👇

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