The Golden Girls were in their 50s. So is Jennifer Aniston. Think about that for
By Sarah Kugelman · November 13, 2026 · Curated by George's Blog
The Golden Girls were in their 50s. So is Jennifer Aniston. Think about that for a second.
Same age. Completely different picture of what it means to be a woman in her 50s.
When I turned 45, something became increasingly clear to me. The beauty industry wasn't keeping up with the women I knew. We were confident, vibrant, ambitious, and embracing a whole new chapter of life. Yet so much of the industry was still speaking to us as if we belonged to another generation.
And our beauty needs were changing, too. Our skin, our hair, what we wanted from our products. We weren't looking to turn back the clock. We wanted beauty that understood where we were now.
That disconnect really stuck with me. And ultimately, it became the inspiration behind All Golden.
I wanted to create something that celebrated this stage of life while delivering products thoughtfully designed for it. Because getting older doesn't mean becoming less interesting. Quite the opposite.
I recently sat down with CXplained to share more about that journey, what I've learned from building beauty businesses, and why I believe women over 45 are one of the industry's most exciting opportunities.
The way I see it, we're just getting to the good part.
Read my full interview here:
https://lnkd.in/egx-538J