Today, Matt Britton and I are excited to announce the official launch of FutureP

By Harrison Silverstein · November 13, 2026 · Curated by George's Blog

Today, Matt Britton and I are excited to announce the official launch of FutureProof®.

AI is moving faster than anything we’ve seen before. Organizations need partners who don’t just understand AI but live and breathe it every day.

FutureProof® is an AI growth studio. We help brands understand how AI is changing the way people discover, decide and buy, then build the experiences and custom software to grow from it. Strategy is where we start. Working software is where we finish.

The biggest lesson from six years of working with Matt is that execution is what separates vision from results. In this era of AI, that lesson comes down to three words: Just Build It.

That’s exactly what we’ll be doing at FutureProof: building and growing alongside the companies we partner with.

The world is changing faster than ever. Let’s build the future together.

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