We’re moving from search to selection, and it’s changing the game for retail. As
By Sabrinagmcpherson · November 11, 2026 · Curated by George's Blog
We’re moving from search to selection, and it’s changing the game for retail. As AI increasingly shapes how consumers discover and choose products, the question for brands and retailers is shifting: How do you make sure AI understands your products well enough to recommend them to the right people?
It all comes down to data and context. AI needs rich, consistent and trustworthy information to understand what makes a product unique and why it’s the right fit for a shopper. Getting this right means smarter recommendations, better shopping experiences and connecting people with products they’ll love.
I had a great time exploring this shift with 🏷 Ricardo Belmar and CASEY GOLDEN on the Retail Razor 🏷 Podcast at RetailClub AI Festival. Thanks to Ricardo and Casey for such a fun conversation.
Listen Here:
Apple podcasts → https://lnkd.in/djzsP24n
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