The first Incubator cohort wrapped yesterday, with a nearly two hour class on la
By Byoungsfl · November 4, 2026 · Curated by George's Blog
The first Incubator cohort wrapped yesterday, with a nearly two hour class on launches and how to handle the first 30 days of PPC.
That last piece matters. A product can be researched, designed, and sourced perfectly, and still die in the first 30 days if the launch and the ads are handled wrong. So we closed the cohort where it counts: the launch, and the first month after it.
I am excited to see these students launch successful products in 2027.
And here is the part people miss: Cohort 1 students are welcome to join the next cohort, to reinforce what they learned and go even deeper the second time through.
That is the real benefit of this program. 12 months, two rounds of classes, and the support of the other students and mentors the whole way. Product development is not learned once. It gets sharper every round.