I stopped re-explaining my accounts to AI every session. You know the drill. New

By Andrew Bailiff · November 2, 2026 · Curated by George's Blog

I stopped re-explaining my accounts to AI every session.

You know the drill. New chat, and you're reminding it again: these are our targets, this product is a launch, that keyword is expensive on purpose.

In AdLabs there's a context manager for each account. I write that down once:

🔹 The business and the goals

🔹 Targets by product

🔹 Launch products that run at a higher target

Whenever AI works on that profile through the MCP, it reads that first.

It starts the conversation already knowing the account.

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