AI is changing how people shop, and fast. 🚀 At unBoxed, Joe Shelerud sat down w
By Podean · October 27, 2026 · Curated by George's Blog
AI is changing how people shop, and fast. 🚀
At unBoxed, Joe Shelerud sat down with Steven O'Reilly to talk AI and shopping. 65% of Amazon shoppers now search conversationally before buying, and those who engage with a Sponsored Products prompt are 48% more likely to convert. Interactions are up 5x since Q2.
So we measured AI Readiness for the first time in The Marketplace Index 2026, across 3,500+ brands in six markets. The short answer: most brands aren’t ready yet. US brands averaged just 64%, and every other market we tracked scored lower.
Shoppers are using AI. See how your brand stacks up 👉 https://lnkd.in/eDPCTGYp
Full conversation 🎥 https://lnkd.in/e758vz-9
#MarketplaceIndex #AmazonAds #AIShopping #MarketplaceMarketing