Two months ago, Harriet Carson and I presented what makes the fastest-growing br
By Jasonlandro · October 27, 2026 · Curated by George's Blog
Two months ago, Harriet Carson and I presented what makes the fastest-growing brands on Amazon so successful
Most brands plateau because they run advertising, ops, and creative in silos
The fastest-growing brands make decisions across all three at once
We gave this talk at CRC’s ecommerce summit and it was one of the higest rated
It landed because every tip was something a brand could act on the next day.
We covered:
-How to actually implement AMC, not just turn it on
-Using Search Query Performance data to cut wasted ad spend and prove incrementality
-How to diagnose which creative is underperforming, and what to fix first
-How to plan tentpole events like BFCM so you’re not reacting in week one
-And a few more we didn’t get to in 40 minutes.
It landed so well that Harriet and I are re-presenting it as a webinar, live this Wednesday at 12pm ET.
Sign up here: https://lnkd.in/gxQDCQ7E
Can’t make it live? Register anyway, we’ll send the replay.