At #unBoxed2026 , Skai 's Jeff Cohen sat down with Robert McGovern (Director of
By Wolfsonjason · October 26, 2026 · Curated by George's Blog
At #unBoxed2026, Skai's Jeff Cohen sat down with Robert McGovern (Director of Ads at Luzern eCommerce) to break down how moving from manual reporting to agentic workflows drives real commercial growth.
Here's how Luzern transformed its operations:
Moving Beyond "Busy Work": Instead of downloading manual spreadsheets across platforms and re-uploading them into Claude, Luzern connected Skai Agent Connect directly to their AI workflow to move from thought to strategy.
Proven Commercial Scale: By connecting Skai’s MCP infrastructure, Luzern optimized 269 campaigns across 5 markets, driving 26% month-over-month revenue growth for clients.
Real-Time Execution During Peak Events: High-velocity retail moments like Prime Day require rapid turnaround. Connecting aggregated signals allows analysts to spot intraday opportunities and act while the sales window is still open.
Cultivating AI "Super Builders": Organizational adoption doesn't happen all at once. It starts with curious team members experimenting, demonstrating results through internal "show and tell" sessions, and elevating the entire team's baseline capability.
The ultimate value of agentic AI isn't just saving time, it's unlocking the mental bandwidth for your team to stop acting as data gatherers and start driving strategic growth.
Watch the full unBoxed 2026 conversation: https://okt.to/3Q5jIz