What is it with companies updating their perfectly good UI? First Amazon and now
By Noahwickham · October 23, 2026 · Curated by George's Blog
What is it with companies updating their perfectly good UI? First Amazon and now HubSpot
Here's the list of the worst parts of Hubspot's recent UI update
1. Reporting bar graphs now put grey numbers over a greyish blue bar and I can’t read them without opening the data table
2. Every SOP and training screenshot we built for the team is out of date and somebody has to redo all of it
3. Tasks lost their priority color so I can’t tell what’s urgent without opening every single one
4. More white space means fewer records on screen and more scrolling to see the same list
5. The new font is too small and I’m squinting at records I used to scan in a second
6. My reps are slower because they hunt for things that used to be right there
7. Light grey text on a white background all over the record page
8. Dashboards look like a freshman UI designers for project
9. More clicks to do what took one click before
Changes nobody asked for
Stop changing things
If you're a designer out there, save the chart below. At the very least people will be able to read the text on screen instead even if the UI doesn't look great