It’s not just about my love of sneakers anymore… when I started customizing snea
By Caleb Williams · October 19, 2026 · Curated by George's Blog
It’s not just about my love of sneakers anymore… when I started customizing sneakers 8 years ago it was to make money so I could afford Jordans. (My mom was not about to drop $200+ on shoes) as I’ve gotten older and the business has grown so has my why… this is my current why. Family. This is my brother in law and his son who currently work with me full time! I thank the Lord everyday that he has blessed me with the ability to grow this business to the point of providing for both of our families… it’s not always pretty… but we make it work!